Doha, Qatar, 17 February 2019: Aamal Trading and Distribution (‘ATD’), a subsidiary of Aamal Company Q.P.S.C. (one of the region’s fastest growing diversified companies and an exclusive distributor of Bridgestone Tyres in Qatar) has held its yearly Dealer Gathering event for Bridgestone Middle East & Africa (‘BSMEA’) to honor their points of sale in the tyres sector.
ATD has a strong and rewarding partnership with BSMEA, being its exclusive distributor in Qatar since 1971. Through this partnership, both companies were successfully able to build a large customer base, which remained loyal to Bridgestone’s high-quality products. In addition to insuring customers’ satisfaction, both ATD and BSMEA have always been committed to provide the Qatari market with the widest range possible of tyre-related products and services.
The event hosted by ATD and BSMEA welcomed points of sale of Bridgestone tyres in Qatar, and as a token of appreciation, the managements of both ATD and BSMEA presented special gifts to the top five performers for 2018. Also, the managements announced their new incentive policy for top performing points of sale for Q1 2019.
The event also witnessed the launch of three new Bridgestone tyres to Qatar’s market; Turanza T005 (designed for maximized comfort, quiet cruising, and an enhanced safety level), Alenza (designed for SUVs only, for excellent steering performance), and Ecopia EP300 (designed for passenger cars, for better wear life, safety, comfort, and most importantly they are eco-friendly). These tyres insure further expanding our product offerings to fulfill market demands.
On this occasion, Mr. Shambil Basit – Division Head Automotive in ATD commented: “It is truly our pleasure to meet our valuable points of sale, who continuously support us with their loyalty and commitment. We have a longstanding relationship with Bridgestone, built on a shared vision to provide our esteemed customers with the best products that have the highest quality and safety to insure our customers’ satisfaction, through making our products and services more accessible. Our partnership with Bridgestone is evolving; in 2018, we launched two ‘First Stop’ centers in Qatar, providing a ‘one-stop-shop’ model, offering car owners with the majority of their everyday motoring needs in one location. Additionally, we have recently witnessed the inauguration of ‘Bridgestone Fleet Point Center’, high-quality commercial tyre services for fleet customers, including high quality alignment services for all types of trucks, buses and trailers. ATD also introduced ‘DIAL A TYRE’ concept, where a fully equipped mobile van offers services to customers at their doorsteps. Through our innovative tyre solutions, ATD always seeks opportunities to be the partner of choice in its sector, partnering with globally-renowned partners such as BSMEA”.
BSMEA Message: Thank you for joining hands with us today to reinforce our strong partnership with Aamal Trading and Distribution, so we can pave together our future, and to secure a long lasting successful partnership with you all (points of sale) and Aamal Trading and Distribution in Qatar. The year 2019 will be the Bridgestone year; we are extremely focused, and know what our vision for this brand is, counting on your support as you can count on ours. We have a clear vision of leadership in the 4×4 industry and we want to achieve that vision with Bridgestone and be the first choice in this segment just as we did in the PSR segment. We hope that together we can achieve our goals according to our vision.